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For us, law serves a higher purpose, namely our clients' business goals and the best interests of society. This has been the case since the beginning.
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We track and analyse user behaviour on our website exclusively relying on anonymised personal data.
Your IP-address is the only identifiable personal data point involved. It is anonymised prior to the analytical processes and is automatically deleted every 24 hours.
The purpose is to improve the user experience and the functionality of the website with as limited usage of identifiable personal data as possible.
