E-commerce

Our team has extensive experience in advising clients on all legal aspects of e-commerce. The regulation of e-commerce is complex and closely connected with data protection, marketing and consumer law etc. We provide end-to-end advisory services that take into account the various related issues.

Our advisory services are typically centred on the client’s specific e-commerce project and we, thanks to our highly specialised legal knowledge, are in a position to produce solid, useful draft solutions. 

We regularly assist Danish and international clients with the following:

  • general e-commerce compliance
  • review of order flows
  • implementation of e-commerce solutions
  • workshops on legislation and regulation
  • sounding-board activities in connection with new business models
  • handling of communication and disputes with competitors and authorities
  • preparation of business conditions as well as privacy and cookie policies

We are the preferred advisor to a range of clients because we offer “full” e-commerce compliance. We assist our clients in planning legal e-commerce solutions and advise on individual issues, prepare draft agreements and draw up compliance programmes that require detailed knowledge of the industry.

Ratings
Within Information Technology and within Telecoms, Plesner is a first tier firm.

"The team is capable of handling all transactions within the area regardless of the complexity, but they do not themselves add more complexity than needed"

"I have had the pleasure of working with the Plesner information technology team for years and and their expertise in the IT sector is truly outstanding. Their deep understanding of both the legal, commercial and technical aspects of the telecommunications industry was invaluable, particularly when it came to navigating complex regulatory challenges that has impact to our business"

"Plesner's team is highly skilled, hard working according to deadlines - and most of all, very pragmatical and solution oriented when it comes to support negotiations with the purpose of completing the agreement/deal. I also find Plesner strong when it comes to commercial elements and complex domains"

"Great team - proactive and highly competent"

"A really good understanding of our company, the industry, the market and challenges to be solved"

"Very competent, available, pleasant to work with, good stakeholder management skills and proactive"
2025
The Legal 500
Plesner is listed in "Band 1" as regards Information Technology.

"Plesner always provides useful advice and has solutions for everything, and you have the feeling at all times that Plesner is there for you when you need help"

"Plesner has excellent lawyers who aim to find commercial solutions despite the complex and challenging legal landscape"

"The lawyers' legal work is top level, and they have a very good, commercial service and try to understand the needs of the client and the areas they operate in"

"The lawyers can handle very complex transactions and do not over-complicate them. They are very responsive and give pragmatic advice"

"The team has a high degree of expertise and relevant practical experience"
2025
Chambers Europe
Within Information Technology and within Telecoms, Plesner is a first tier firm.

"The practice provides to-the-point, pragmatic and business-oriented advice"
2024
The Legal 500
Plesner is listed in "Band 1" as regards Information Technology.

"Plesner is a full-service law firm with a lot of highly skilled lawyers in many areas"

"The team offers timely advice and is always available for a call to help or assist"
2024
Chambers Europe
Within Information Technology and within Telecoms, Plesner is a first tier firm.

"Plesner's team has mastered the art of creating major outsourcing contracts. Both in terms of negotiating the agreement but also in terms of creating a pleasant and respectful negotiation environment"

"Very strong skills and up to date knowledge with a high level of expertise and experience. Legally precise and commercially useful advice"

"The team has great insights within their area of expertise and is able to deliver very qualified advice. They are extremely competent and very friendly"
2023
The Legal 500
Plesner is listed in "Band 1" as regards Information Technology.

"The lawyers are highly skilled and show a good commercial understanding. They are highly specialised in their areas, and the team altogether has a good breadth"
2023
Chambers Europe