Plesner advises Flying Tiger Copenhagen in connection with its expansion into Vietnam
Vietnam is the 13th country into which Flying Tiger Copenhagen has expanded its franchise concept in a short time.
The Flying Tiger Copenhagen retail chain currently consists of almost 1000 stores in 41 countries in Europe, Asia and the Middle East, and the franchise expansion into Vietnam is part of a global expansion of the Flying Tiger Copenhagen franchise concept as well as another step into Southeast Asia. Vietnam is a large market with nearly 100 million people.
Maison Retail Management International is one of the largest fashion distributors in Vietnam, and Maison Retail Management International is home to more than 20 brands recognized worldwide.
Plesner is proud to have assisted Flying Tiger Copenhagen with its global franchise expansion into Vietnam. Plesner's core team consisted of Jacob Ørskov Rasmussen, Kasper Troelsen, Michelle Nørgaard Hjorth and Magnus Hoffmann Høgsted.