Ford to divest Ford Motor Company A/S and its Danish import business to Nic. Christiansen Group
Ford Motor Company Limited has signed an agreement with Nic. Christiansen Group divesting Ford Motor Company A/S and thereby transferring the import and distribution rights of Ford vehicles in Denmark to the Danish company starting in 2025, pending regulatory approvals.
Nic. Christiansen Group, headquartered in Kolding, Denmark, is a prominent player in the automotive industry. By partnering with Nic. Christiansen Group, Ford aims to leverage the company’s extensive experience in distribution and service networks to support Ford’s long-term growth in Denmark.
This agreement aligns with Ford's broader strategy to innovate within the automotive industry, particularly as the shift to electric vehicles accelerates. The collaboration represents a significant step for Ford in capturing a larger market share in Denmark.
Plesner’s M&A team advising on the transaction included Hans Hedegaard, Martin Anton Svarrer, and Rógvi Magnussen.